Perancangan Sistem Collaborative Shopping dan Pemanfaatan Toko Offline untuk Optimalisasi E-Commerce
##plugins.themes.academic_pro.article.main##
Published
May 1, 2025
Abstract
The rapid development of e-commerce and offline stores demands more efficient integration to improve the consumer shopping experience. This research designs a collaborative shopping system that utilizes physical stores with a distributed data topology to optimize e-commerce. Collaborative shopping allows consumers to share experiences and product recommendations virtually, increasing engagement and supporting community-based purchasing decisions. However, the main challenge in e-commerce is data management and logistics to efficiently connect online platforms and offline stores. Implementing a distributed data topology can overcome these challenges, by improving real-time data management, speeding up transactions, and supporting consumer behavior analysis. This research uses an exploratory approach based on user experience to identify problems such as a lack of stock transparency in offline stores and the absence of a purchase cost sharing feature. The results of this research are expected to improve e-commerce operational efficiency, provide a more holistic shopping experience, and accelerate the growth of the e-commerce sector.
##plugins.themes.academic_pro.article.details##
This work is licensed under a Creative Commons Attribution 4.0 International License.
Hak Cipta :
Penulis yang mempublikasikan manuskripnya di jurnal ini menyetujui ketentuan berikut:
- Hak cipta pada setiap artikel adalah milik penulis.
- Penulis mengakui bahwa Ranah Research : Journal of Multidisciplinary Research and Development berhak menjadi yang pertama menerbitkan dengan lisensi Creative Commons Attribution 4.0 International (Attribution 4.0 International CC BY 4.0) .
- Penulis dapat mengirimkan artikel secara terpisah, mengatur distribusi non-eksklusif manuskrip yang telah diterbitkan dalam jurnal ini ke versi lain (misalnya, dikirim ke repositori institusi penulis, publikasi ke dalam buku, dll.), dengan mengakui bahwa manuskrip telah diterbitkan pertama kali di Ranah Research.
How to Cite
Nurrokhim, R. F., Siregar, F. F. and Prabowo, A. (2025) “Perancangan Sistem Collaborative Shopping dan Pemanfaatan Toko Offline untuk Optimalisasi E-Commerce”, Ranah Research : Journal of Multidisciplinary Research and Development, 7(4), pp. 2502-2511. doi: 10.38035/rrj.v7i4.1510.
References
Alamgir Hossain, M., Yusmin, N., Jahan, N., & Ali Reza, S. M. (2023, 2023). Effect of Social Presence on Behavioral Intention to Social Commerce Through Online Social Capital. International Journal of e-Collaboration, 19(1). 10.4018/IJEC.315779
Aswal, S. (2022, December 4). Distributed Database Systems for Large-Scale Data Management. Turkish Online Journal of Qualitative Inquiry (TOJQI), 11(4), 2260-2269. 10.52783/tojqi.v11i4.10020
Chen, X., Su, X., Li, Z., Wu, J., Zheng, M., & Xu, A. (2022, September). The Impact of Omni-Channel Collaborative Marketing on Customer Loyalty to Fresh Retailers: The Mediating Effect of the Omni-Channel Shopping Experience. Operations Management Research, 15(3), 583-597. 10.1007/s12063-022-00191-y
Cheng, Y., Xie, B., & An, K. (2023, Juni 23). Analysis of Omni-Channel Evolution Game Strategy for E-Commerce Enterprises in the Context of Online and Offline Integration. Systems, 11(7), 321. 10.3390/systems11070231
Clara, N., & Beni, S. (2023, Juli). Online Shop Sebagai Sarana Berbelanja Masyarakat Masa Kini. Jurnal Ilmiah Ekonomi Global Masa Kini, 14(01), 15.
Dar, G. M. S., Espinas, J. M. Z., Mabeza, L. A. E., Pigao, P. K. J. F., & Ltereros, P. B. R. (2023, Juni 11). Affecting Factors of E-Commerce Courier Services on Consumer’s Purchasing Behavior and Satisfaction Level. Journal of Business and Management Studies (JBMS), 5(3), 97. 10.32996/jbms.2023.5.3.9
Du, W., Tan, T., Zhang, H., Cao, X., Yan, G., & Simeone, O. (2023, Oktober 11). Network Topology Inference Based on Timing Meta-Data. IEEE Transactions on Communications, 71(6), 3263-3273. 10.1109/TCOMM.2023.3255252
Jha, A., Kinkar, S., Ghevade, S., Vallikkatttiri, A., & Lokhande, P. (2024, Mei 5). A Survey of On Personalized E-Commerce. International Research Journal on Advanced Engineering and Management (IRJAEM), 02(06), 1324-1329. 10.47392/IRJAEM.2024.0180
Li, M. (2023, December 1). Empirical Research on the Game Between Physical Stores and E-commerce with Its Evolution. World Journal of Economics and Business, 2(2), 48. 10.57237/wjehb.2023.02.002
Mata, S. S., & Mesias, A. A. D. M. (2024, April 1). Customer Satisfaction and E-Commerce Experience of the Senior High School Students. EPRA International Journal of Economics, Business and Management Studies (EBMS), 11(4), 8. 10.36713/epra13013
Milton, J., & Zarkesh-Ha, P. (2023, April 21). Impacts of Topology and Bandwidth on Distributed Shared Memory Systems. Computers, 12(4), 86. 10.3390/computers1204086
Ou, C.-C., Chen, K.-L., Tseng, W.-K., & Lin, Y.-Y. (2022, February 9). A Study on the Influence of Conformity Behaviors, Perceived Risks, and Customer Engagement on Group Buying Intention: A Case Study of Community E-Commerce Platforms. Sustainability, 14(4), 1941. 10.3390/su14041941
Pane-Citra, A., Ade, S., Firdha, E., & Monica, H. (2023, Desember). The Intention to Use E-Commerce vs. Physical Shopping in the Post-Covid Policy in Indonesia. Syntax Admiration, 4(12), 2317. 10.46799/jva.471.671
Rahman, S. S., & Dekkati, S. (2022). Revolutionizing Commerce: The Dynamics and Future of E-Commerce Web Applications. Asian Journal of Applied Science and Engineering, 11(1), 65-73.
rani, D. S., Lakshmi, D. T. V., & Triveni, K. (2024, Mei 5). Mobile E-Commerce Evolution: An Overview of Online Shopping Trends. International Research Journal on Advanced Engineering and Management, 02(05), 1592-1595. 10.47392/IRJAEM.2024.0218
Singh, E. (2022, December 15). E-commerce: Analysis of emerged challenges and opportunities at the time of the pandemic. International Journal of Advanced Academic Studies, 4(1), 251-254.
Tsekenis, G., Cimini, G., Kalafatis, M., Giacometti, A., Gili, T., & Caldarelli, G. (2024, Februari 19). Network Topology Mapping of Chemical Compounds Space. Scientific Reports, 14(1), 14596. 10.1038/s41598-024-54594-9
Zhang, T. (2022, February 17). Network Fault Diagnosis of Embedded System Based on Topology Constraint and Data Mining. Computational Intelligence and Neuroscience, 2022(1868871), 11. 10.1155/2022/1868871
Zhao, J., Su, B., Rao, X., & Chen, Z. (2022, December 27). A Cross-Platform Personalized Recommender System for Connecting E-Commerce and Social Network. Future Internet, 15(13), 1-20. 10.3390/fi15010013
Zhu, B. (2024, Februari 26). Matrix Model-Based Analysis of E-Commerce Development and Urban Entrepreneurial Activity. Applied Mathematics and Nonlinear Sciences, 9(1), 1-16. 10.2478/amns-2024-0546
Aswal, S. (2022, December 4). Distributed Database Systems for Large-Scale Data Management. Turkish Online Journal of Qualitative Inquiry (TOJQI), 11(4), 2260-2269. 10.52783/tojqi.v11i4.10020
Chen, X., Su, X., Li, Z., Wu, J., Zheng, M., & Xu, A. (2022, September). The Impact of Omni-Channel Collaborative Marketing on Customer Loyalty to Fresh Retailers: The Mediating Effect of the Omni-Channel Shopping Experience. Operations Management Research, 15(3), 583-597. 10.1007/s12063-022-00191-y
Cheng, Y., Xie, B., & An, K. (2023, Juni 23). Analysis of Omni-Channel Evolution Game Strategy for E-Commerce Enterprises in the Context of Online and Offline Integration. Systems, 11(7), 321. 10.3390/systems11070231
Clara, N., & Beni, S. (2023, Juli). Online Shop Sebagai Sarana Berbelanja Masyarakat Masa Kini. Jurnal Ilmiah Ekonomi Global Masa Kini, 14(01), 15.
Dar, G. M. S., Espinas, J. M. Z., Mabeza, L. A. E., Pigao, P. K. J. F., & Ltereros, P. B. R. (2023, Juni 11). Affecting Factors of E-Commerce Courier Services on Consumer’s Purchasing Behavior and Satisfaction Level. Journal of Business and Management Studies (JBMS), 5(3), 97. 10.32996/jbms.2023.5.3.9
Du, W., Tan, T., Zhang, H., Cao, X., Yan, G., & Simeone, O. (2023, Oktober 11). Network Topology Inference Based on Timing Meta-Data. IEEE Transactions on Communications, 71(6), 3263-3273. 10.1109/TCOMM.2023.3255252
Jha, A., Kinkar, S., Ghevade, S., Vallikkatttiri, A., & Lokhande, P. (2024, Mei 5). A Survey of On Personalized E-Commerce. International Research Journal on Advanced Engineering and Management (IRJAEM), 02(06), 1324-1329. 10.47392/IRJAEM.2024.0180
Li, M. (2023, December 1). Empirical Research on the Game Between Physical Stores and E-commerce with Its Evolution. World Journal of Economics and Business, 2(2), 48. 10.57237/wjehb.2023.02.002
Mata, S. S., & Mesias, A. A. D. M. (2024, April 1). Customer Satisfaction and E-Commerce Experience of the Senior High School Students. EPRA International Journal of Economics, Business and Management Studies (EBMS), 11(4), 8. 10.36713/epra13013
Milton, J., & Zarkesh-Ha, P. (2023, April 21). Impacts of Topology and Bandwidth on Distributed Shared Memory Systems. Computers, 12(4), 86. 10.3390/computers1204086
Ou, C.-C., Chen, K.-L., Tseng, W.-K., & Lin, Y.-Y. (2022, February 9). A Study on the Influence of Conformity Behaviors, Perceived Risks, and Customer Engagement on Group Buying Intention: A Case Study of Community E-Commerce Platforms. Sustainability, 14(4), 1941. 10.3390/su14041941
Pane-Citra, A., Ade, S., Firdha, E., & Monica, H. (2023, Desember). The Intention to Use E-Commerce vs. Physical Shopping in the Post-Covid Policy in Indonesia. Syntax Admiration, 4(12), 2317. 10.46799/jva.471.671
Rahman, S. S., & Dekkati, S. (2022). Revolutionizing Commerce: The Dynamics and Future of E-Commerce Web Applications. Asian Journal of Applied Science and Engineering, 11(1), 65-73.
rani, D. S., Lakshmi, D. T. V., & Triveni, K. (2024, Mei 5). Mobile E-Commerce Evolution: An Overview of Online Shopping Trends. International Research Journal on Advanced Engineering and Management, 02(05), 1592-1595. 10.47392/IRJAEM.2024.0218
Singh, E. (2022, December 15). E-commerce: Analysis of emerged challenges and opportunities at the time of the pandemic. International Journal of Advanced Academic Studies, 4(1), 251-254.
Tsekenis, G., Cimini, G., Kalafatis, M., Giacometti, A., Gili, T., & Caldarelli, G. (2024, Februari 19). Network Topology Mapping of Chemical Compounds Space. Scientific Reports, 14(1), 14596. 10.1038/s41598-024-54594-9
Zhang, T. (2022, February 17). Network Fault Diagnosis of Embedded System Based on Topology Constraint and Data Mining. Computational Intelligence and Neuroscience, 2022(1868871), 11. 10.1155/2022/1868871
Zhao, J., Su, B., Rao, X., & Chen, Z. (2022, December 27). A Cross-Platform Personalized Recommender System for Connecting E-Commerce and Social Network. Future Internet, 15(13), 1-20. 10.3390/fi15010013
Zhu, B. (2024, Februari 26). Matrix Model-Based Analysis of E-Commerce Development and Urban Entrepreneurial Activity. Applied Mathematics and Nonlinear Sciences, 9(1), 1-16. 10.2478/amns-2024-0546